Visionary Blogging, as you may already know, is all about using blogs and social media with a careful sense of vision and focus.

Twitter is a rapidly emerging tool that practically screams to be used haphazardly.

Here’s a quick example of how to think about Twitter.

I am currently helping Heifer International with its Twitter account. Yesterday we came across this tweet (Twitter status update) by Ashton Kutcher, the world’s number one Twitter user in terms of followers with just over two million.

One of the things Heifer does on a daily basis is give goats and other animals to poor families around the world to help them achieve self-reliance. It also allows people to pay for those animals in someone’s else honor – so, you could get a birthday gift of a cow or a goat or some bees, but they wouldn’t actually go to you. They would go on your behalf to someone who really needed the gift.

Ashton’s tweet may not have been directed to Heifer. Nevertheless, it created an opportunity for Heifer and its fans to speak out in favor of animals as vicarious gifts.

Do you ever feel frustrated by a sense of eternal restlessness, particularly when working on the Web?

There’s an endless ebbing, flowing ocean of content to navigate. It’s always raining and pouring more ones and zeroes, a downright deluge of data that never relents.

I know what it’s like to feel overcome by the flood of it all.

The streams and memes, the passwords and profiles, the alphas and betas, the announcements and contests and promotions.

Deadlines, deadlines.

Expectations and writer’s block and stat tracking and following the latest news from anywhere and everywhere all at once.

It’s miserable unless you force yourself to just calm down.

Oh, the unspeakable power of calm. Oh, the unspeakable power of it.

Can you do something for me? Just for a second?

Robyn Tippins (Twitter: @duzins) asked me the following question on Twitter last week:

Is Facebook Connect worth the time for a business blog?

Great question, Robyn! Here’s my answer.

First, for those new to this subject …

What is Facebook Connect?

Facebook Connect is a simple way to integrate Facebook into your blog or website. For example, TechCrunch currently has a blog post comment area that looks like this (minus the cool sepia effect):

Why or why not use Facebook Connect?

Some reasons to use Facebook Connect on your business blog:

• Some people have Facebook accounts but aren’t registered at your blog. If registration is something you require in order for people to be able to comment on your posts, Facebook Connect might make it more appealing for these folks to register and interact more with your blog.